PR & MARKETING

Celebrating Easter in PR and Advertising

Right up there with Christmas, Easter is one of the biggest holidays of the year. Being such an important event for many people across the world, it comes inherently packaged with strong emotions of all kinds: be it love or happiness, or maybe even piety.
This is a great opportunity for many companies to get their message across to their potential clients. By using the well-known symbols of Easter, such as the bunnies or the colored eggs, and creating a connection with their brands, companies get a guaranteed popularity bonus with the public.
As is the case with Christmas, creating original and eye-catching Easter-themed adverts or products can prove quite difficult. When the market becomes overloaded with the same types of messages, becoming a cliché is always a risk.

Luckily, there are still creative ideas when talking about marketing and Easter. Below you can watch just a few of them.
Enjoy and Happy Easter!