From the First Lady of the USA, to a small start-up, everyone has a story to tell. Image source: short URL

How to Sell Your Story in Marketing

Nowadays, we can sell almost anything, anywhere in the world. But have you ever thought about selling your story? Customers want to know they are making the right decision with each purchase. Usually people make decision based on feelings and instincts that you can’t address with a bullet point or sales brochures. For marketers, storytelling […]