Tag: public relations

Despite there being quite a lot of differences between public relations and advertising, many people still tend to think of these two separated trades as being one and the same. There are certainly things in common between the two, for they are part of the same immense industry of communication. However, these are two fundamentally […]

When it comes to public relations, people often tend to underestimate the difficulty of having a good link with the public and many times choose to go for the DIY approach. As Derek Newton writes in a piece published on 101 Investment, there are cases in which doing it yourself is the only option: you […]